Senior Leadership Team


Paula Poirier
President/Chief Operating Officer

Paula Poirier has been the President/Chief Operating Officer (COO) of Emergency Medical Care Inc. since February 2009. As COO, Paula provides leadership in the development, operation and strategic long-term planning of EMC and its initiatives.
Paula has more than 17 years’ experience in the field of emergency health services. She served as Director of the Emergency Health Services (EHS) Provincial Programs for the Department of Health for eight years. In this role, she was responsible for four provincial programs, with a key focus on the development and implementation of the Nova Scotia Trauma Program, Simulation and Training Centre, Medical First Responders Program and the day-to-day operations of EHS LifeFlight. She also continues be actively involved in the National Trauma Association of Canada (TAC) as current President, Trauma Systems Accreditor and Co-chair for the Trauma Association of Canada Accreditation Committee.
Paula began her clinical career in many areas (e.g., general surgery, orthopedics and emergency) at the Halifax Infirmary Hospital (HIH). She progressed through diverse management roles: Nurse Manager, General Surgery Unit, HIH – Medical/Surgical ICU, Victoria General Hospital – Medical/Surgical ICU and Neuro ICU, Capital District Health Authority (HIH) Medical/Surgical/Neuro ICU; Acting Director – Cardiac, Emergency and Thoracic Portfolio (QEII); and then Manager of the Nova Scotia Provincial Trauma Program (EHS) for four years. Paula graduated from St. Martha’s School of Nursing in 1979. She holds a Bachelor of Nursing degree and a Master of Nursing degree from Dalhousie University.
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Jeff Fraser
Director of Operations

Jeff Fraser is the Director of Operations at EMC. Jeff’s responsibilities in this role include managing and overseeing ground ambulance operations and the Medical Communications Centre, and providing strategic direction for EMC’s emergency preparedness planning.
Jeff began working as a paramedic in central Nova Scotia in 1990 for a private ambulance company. He joined EMC in 1998 as an Operations Supervisor in Cumberland County. His management career continued through the next decade, initially moving from ground operations to the Medical Communications Centre. As the Communications Resource Supervisor, Jeff managed the Centre’s planning initiatives, and was a key contributor in the development of the Centre’s evacuation/contingency plan. Jeff’s role as Manager of the Medical Communications Centre involved coordinating the allocation and deployment of available resources, and seeking methods to ensure continuous quality improvement. He also established regular communications with various agencies and external stakeholders to better enhance system support.
In 2008, he graduated from the Communications Centre Managers program based in Kansas City Missouri. This program is focused on best practices in EMS leadership and provided him with an opportunity to learn and network with a number of EMS leaders from all over North America.
Jeff assumed the role of Regional Manager for the Central region in 2008. As part of this role, he was a key member of a working group designed to approach the issue of off-load delays at the hospitals in the Capital District Health Authority responsible. He remains an active member of this working group in his role as Director of Operations, and continues to work toward a solution for this issue that affects all EMC employees.
Jeff has completed several management courses and programs, and remains active as an Intermediate Care Paramedic and a registered Emergency Medical Dispatcher.

Paula Martell
Director of Performance and Development, Air Medical Transport (AMT) & TeleHealth

Paula Martell is the Director of Performance and Development, Air Medical Transport and TeleHealth. In this role, Paula is responsible for risk and quality management, clinical training and education programs, patient safety, occupational health and safety, and the air medical transport (AMT) program (EHS LifeFlight).
Paula has a wide range of patient care experience as both a paramedic and a nurse. Her paramedicine career began at UCLA Medical Center in California, and continued into Alberta and eventually Nova Scotia, where she has worked as a paramedic in various capacities for more than 20 years. Paula is also a registered nurse with an extensive critical care background: she worked in burn care for more than 14 years and as a flight nurse for EHS LifeFlight for eight years.
Paula played a key role in the development and oversight of the EHS LifeFlight air medical transport program in Nova Scotia for more than 14 years. Her skills led to such roles as Critical Care Flight Nurse, Air Medical Crew Coordinator and Operations Supervisor, before becoming the EHS LifeFlight Program Manager in 2007. Paula’s leadership and direction as Program Manager led the EHS LifeFlight program to its second successful accreditation through the Commission on Accreditation of Medical Transport Services (CAMTS) in 2010.
In addition to her comprehensive clinical training, Paula completed a Master of Business Administration degree from Lansbridge University in 2009.
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Diana Burns 
Director of Finance

Diana Burns joined EMC in 2017 as Director of Finance where she is accountable for all EMC financial functions, including leading financial management and reporting, overseeing budget preparation and supporting EMC’s COO on matters related to financial effectiveness. 
Prior to joining EMC Diana spent a year with the Halifax Regional Municipality working as a Senior Financial Consultant on a number of municipal projects, providing strategic advice and supporting business units on financial matters.  Prior to that role, she spent 10 years with KPMG LLP, leaving the firm as a Senior Manager in the organization’s assurance group.  She gained significant experience in public auditing and accounting - advising clients on best practices in respect of financial reporting and disclosure matters, as well as in areas of process improvement observations.  Her clients included public sector entities, post secondary education institutions,
not-for-profit organizations and private sector businesses across a variety of industries.
Diana is an active volunteer in her community, currently as Chair of the Audit Committee, Treasurer and member of the Board of Directors for Easter Seals Nova Scotia.  She is also a member of the Complaints Committee for the Institute of Chartered Accountants of Nova Scotia, a volunteer lecturer with the CPA Canada Financial Literacy Program and volunteer reviewer of financial reporting with the Government Finance Officers Association (GFOA).  Diana is a Chartered Professional Accountant, graduate of the Institute of Chartered Professional Accountants of Ontario and holds an Honours Commerce degree from McMaster University.
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Dale Bartlett
Director of System Support

Dale Bartlett has over 36 years of experience in Emergency Medical Service (EMS). Since he began his career in 1979, he has held many progressive positions. He started as a paramedic and ambulance service co-owner with Bartlett’s Ambulance Service, Truro. In 1995, as part of an EHS Regional Pilot Program (first centralized EMS Dispatch Centre), Dale also served as Communications Manager Northern EMS. He joined Emergency Medical Care Inc. (EMC) during its inception in 1997 and since then, has served as Operation Supervisor and Regional Manager and Director as part of the Nova Scotia for the Emergency Health Services (EHS) system.
In 2008, as part of the Medavie EMS team, Dale led transition of the Prince Edward Island ambulance services system from privately owned services to a provincial system and served as the General Manager of Island EMS during this period. Dale Bartlett Head Shot 2013.jpg

In 2009/10 also under Medavie EMS, he was part of the transition/amalgamation project team transitioning the private, municipal and hospital based ambulance services in New Brunswick into a provincial system. He was involved in acquisition, employee recruitment and training. He was the Operations Team Lead and Acting Director of Clinical Operations during the transition.

In 2010, Dale was the Operation lead for the Medavie EMS Muskoka EMS service transition in Muskoka Ontario.

Dale is currently the Director of System Support with provincial responsibility for Fleet Services, Facilities, Procurement and the EHS Medical First Responder Program.


Medavie EMS Group of Companies
Managed By NB EMS
Managed By EMC